Reports already conducted on Tourism Australia Five marketing channels reported on were:…
Reports already conducted on Tourism Australia
Five marketing channels reported on were:
Instagram
Youtube
Printadvertising
Facebook
Website
Part 2
After receiving reports from other members examine the different channels (including your own) and answer the following:
· Would you consider this organization / enterprise to be based on a multi-channel or an omni-channel strategy? Why / Why not?
You are putting forward an argument here so it MUST be based on available evidence and theory.
Part 3
· Choose a different target market (state what it is) and answer the following question:Would you change the logo for a different target market? Why / Why not? If you argue that it should be changed you could give an example of how it might look. This could be a written description or an image.